Tag: Brand-Identity
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: Three Brand Identity Myths That Will Bring Your Business Down by: Erin Ferree Three Brand Identity Myths That Will Bring Your Business Down To begin, let’s define “Brand Identity,†which is the combination
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: Go Ahead, Judge That Book By Its Cover by: Jay Nagdeman In this age of myriad financial products, voluminous financial services marketing communications and fierce competition, naming a new venture, product or service
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