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: SEO Copywriting Makeover: Good Rankings but No Sales Part 2 of 2 by: Karon Thackston In Part 1 of this article series, we looked at a local home security site that had fairly good rankings but whose conversion rate was
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: “Super Verbs†Really Move Your Copy by: Karon Thackston Run or hustle? Eat or devour? Move or scurry? You can boost the power of your copy by boosting the quality of verbs you use. Verbs show action, and
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