Tag: Segment
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: Writing Effectively: A Two-Part Guide, Part 1 by: Jan Kovarik Everything we do involves communication—written, verbal, and nonverbal. Today, due to the Internet and the World Wide Web, written communication is
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: Training Your Mind to Help You by: Stephanie Yeh Our friend, singer and songwriter Chuck Pyle, likes to say, "The mind is like a bad neighborhood-you should never go there by yourself." If you're mind hasn't been trained
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: Segmenting Your Target Audience Through Your Copywriting by: Karon Thackston Ask any copywriter what the first commandment of copywriting is and they’ll quickly tell you “Know Thy Target Audience.â€
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: Five Tips for Analyzing an Income Statement by: Christopher Mallon In today's article, we’ll be looking at the income statement, which is the most deceptively simple of the major financial statements. I say simple
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