Tag: Yellow-Page
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: Yellow Page Advertisers: Your Calls are Going to Decrease -Here's the Remedy by: Dr. Lynella Grant Response rates to Yellow Page advertising are declining There's no getting around it, traditional Yellow Pages are in
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: How to Critique Your Own Yellow Page Ad by: Dr. Lynella Grant Forget what you know about your business Your goal is to see your Yellow Page display advertisement the way a directory user sees it. You can’t act
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: Attention-Grabbing Fixes that Make Your Yellow Page Ad Leap Off the Page by: Dr. Lynella Grant Stand Out in Ways that Matter to Directory Users A Yellow Page directory presents a difficult challenge for advertisers. All
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: 50% of Yellow Page Directory Users are Looking for Just One Thing by: Dr. Lynella Grant Directory Users Seek Information about Location First People who open the Yellow Pages already have a desire to buy. That sets it
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: Combine Your Yellow Page Ad and Web Site for Maximum Profits by: Dr. Lynella Grant A Yellow Page Ad isn't Enough Any More An unquestioned "must" for any small business has been to run an ad in the Yellow Page Directory.
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: How to Make Your Yellow Page Ad Double Your Phone Calls! by: A l Hanzal Here’s my take on the yellow page ads. If you use one, make it a powerful marketing tool for your business. No, Virginia, I don’t
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