@PatrickQuinn
Last seen: Wed 05 Oct, 2022
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Recent posts
: What Is Most Important – Copy Or Pic? by: Patrick Quinn When, some little time ago now, I first descended upon the advertising scene, we were a good deal more concerned than most people seem to be today about the
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: Testing Headlines by: Patrick Quinn A correspondent to AdBriefing, my monthly newsletter, has posed a very sticky question. How, she asks, can you tell whether a headline you have written is a good one…or not? What
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: Kick-Starting Body Copy by: Patrick Quinn Several correspondents to our newsletter, AdBriefing, say that they are having trouble writing body copy for ads. Their problem seems to be the age-old one of how to kick things
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: A LESSON IN ADVERTISING FROM THE EIGHTEENTH CENTURY by: Patrick Quinn Back in the 1760s, the great Dr Samuel Johnson delivered himself of the dictum that ‘promise, large promise is the soul of advertising’.
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: Some Copy Tips From An Old Hand by: Patrick Quinn I have been in the ad game for a long, long time. I have trained hundreds of writers, and I’ve been responsible for moving of millions £ & $ in product worldwide.
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