Tag: Emotio
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: A LESSON IN ADVERTISING FROM THE EIGHTEENTH CENTURY by: Patrick Quinn Back in the 1760s, the great Dr Samuel Johnson delivered himself of the dictum that ‘promise, large promise is the soul of advertising’.
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: Overcoming Objections to Price by: Charlie Cook How much more could you earn if your prospects didn't object to your prices? You'd close more sales and be more successful. Like most service professionals and small business
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: What's Love Got To Do With It? by: JoAnna Brandi Customer Loyalty, we all want it. Don’t we? Some people say it’s dead - they say that customers are fickle, that they don’t want loyalty, that they
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: Creating Event Magic through Planned Video Production by: Marie-Claire Ross Once upon a time, there was a young, stressed out corporate events planner called Tanya. She was organising a large-scale event for her firm’s
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: You Come First! by: Debra S. Gorin, M.D. A selfish idea? YOU come first? Hardly. The literature of all faiths urges believers to care for themselves. For instance, the cliché “Love thy neighbor as thyselfâ€
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: The Stock Market Investor’s Worst Enemy by: Jeff Fairchild Every stock market investor faces one primal enemy. An enemy so perverse, it will drive thousands of investors from the stock market through its ability
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