@SusanFreidmann
Last seen: Tue 04 Oct, 2022
Signature: best stocks under 100 TBR jar read books Money systematic investment planning cheers
Recent posts
: Seven Ways To Put Show Biz Into Your Tradeshow by: Susan Freidmann The best way to attract and mobilize more customers to attend your trade show is to bring a "show biz" mentality to all your marketing and at-show strategies.
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: The A-Z of Exhibiting Overseas by: Susan Freidmann Exhibiting overseas is one of the fastest and most cost effective ways to identify the best foreign markets for your products/services. International trade shows and
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: Making a Hit with Your Marketing Campaign by: Susan Freidmann Considered a vital link in a show's promotional plan, direct marketing is vital only if it's done right. It's certainly not as simple as typing a letter, adding
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: Useful Tips for Evaluating Your Meeting Venue Options by: Susan Freidmann However, large or small the meeting, location is key. Your environment, formal or informal, helps set the necessary mood and ambiance for the meeting
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: At Your Service: The Ten Commandments of Great Customer Service! by: Susan Freidmann Customer service is an integral part of our job and should not be seen as an extension of it. A company’s most vital asset is
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: 30 Tips for Keeping Meeting Expenses to a Minimum by: Susan Freidmann Money makes the world go ‘round. And when it comes to meeting planning, money can probably get you whatever you want. However, few event planners
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: Exhibiting Wizardry by: Susan Freidmann The world is suffering from a severe dose of Pottermania. Even if you don’t have kids, it’s impossible not to have heard about Harry Potter. In a relatively short
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: Using the Media Effectively by: Susan Freidmann The media has the power to influence your tradeshow efforts whether it be in television, radio or print. Your job is to target your endeavors to create a positive company
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: Marketing Your Shows the 4 C's Way by: Susan Freidmann Traditional marketing is changing: Customers are more sophisticated and price sensitive. They expect products and services to be delivered faster and more conveniently.
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: Five Marketing Nightmares and How to Prevent Them by: Susan Freidmann The success or failure of your trade show rests heavily on how well you market your event. Marketing, when done right, can project a positive image
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: Building Brand Awareness Through Tradeshows by: Susan Freidmann Branding is a basic marketing concept that is designed to set your products/services apart from the competition. By using a particular name, phrase, design,
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