Tag: Releases
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: Five Tests Every Press Release Must Pass by: George McKenzie You've heard "them" say it, haven't you? By "them" I mean the experts. The teachers. Even some people from advertising & PR agencies. They'll tell you
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: All You Need To Know About Press Release Writing and Distribution by: Amber McNaught (This article is an extract from the ebook "PR Power: How to Write a Killer Press Release – and make sure it gets published"
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: Marketing for Writers When Writing Just Isn't Enough by: Caterina Christakos Many writers write for the experience. Others dream of having a number one best seller. Both are wonderful reasons for writing. What many fail
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: Learn to Write Like a Pro by: Caterina Christakos Many writers write for the experience. Others dream of having a number one best seller. Both are wonderful reasons for writing. What many fail to realize is that these
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: Writing Press Releases That Get Noticed by: Brian Moore Among the various foolproof methods used to boost traffic to your site (ezine advertising, and search engine submitting, to name a couple) one method seems to be
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: The Most Beneficial and Most Under-Used Web Site Promotion Tool by: Richard Brunelle Of all the methods of Web Site Promotion, the Press Release is by far the most beneficial tool available. It is also one of the least
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: Using Free Publicity to Build Your Web Site Links and Traffic by: Matt Hockin So, you have a great product or service, yet your web site is not getting the high rankings and traffic you desire from the top search engines
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: Write Press Releases That Dazzle by: Nancy Jackson When a reporter is wowed, intrigued, surprised or captivated by your press release, you can be pretty sure you’ll get some media coverage. And for most businesses,
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: Marketing Tips - Advertising by: Sue and Chuck DeFiore Typical methods of advertising-newspapers, radio and television are effective if used properly, but there are other, less expensive ways to get your company's name
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: Press Releases Can Increase Search Engine Positioning by: Karon Thackston When you write a press release, what is your ultimate goal? No doubt, getting the information to as many publications and on as many Web sites
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: Don’t Expect to Bump Oprah From A Magazine Cover by: Roman Pericon “I want a pony, a tree house and the fastest bike in the world.†“I want the G.I. Joe with the parachute and camouflage Jeep.†Those
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: Online Promotion Beats Traditional Seven-One (Part 1) by: Judy Cullins While traditional marketing can work for the book author or publisher, the return is dim for the huge effort it takes. You must promote 90% of the
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: How To Generate FREE Publicity For Your Product, Service, or Cause... by: Thom Reece One of the most misunderstood and most underutilized promotional tools available to small businesses is FREE PUBLICITY. Every business,
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: Using The Online Press Release Link Building Strategy by: John Taylor If you market any type of product or service, your online marketing strategy should include the distribution of online press releases. They are fairly
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: What You Know Can Work Just As Well As Who You Know by: Carolyn Moncel We all know the saying in business, "It's not what you know but who you know", right? This saying is definitely true when it comes to small business
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: PR Tips For Your Business: Should We Issue A Press Release? by: Jo Chipchase Question: Why should your business issue a press release? Answer: because you have something to say, you want to say it in public and a press
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: PR Tips - Should We Issue a Press Release? by: Jo Chipchase Question: Why should your business issue a press release? Answer: because you have something to say, you want to say it in public and a press release encourages
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: Secrets to Writing Powerful Press Releases by: Ted Kushner Using press releases for marketing purposes has become increasingly popular lately. There has been an increase of firms springing up online offering optimized
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: Public Relations — A Free Lunch? by: Claire Cunningham Seems like everyone is looking for the proverbial free lunch these days, particularly when it comes to marketing communications. Well, I hate to burst anyone's
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: 3 Strategies to Market Your Business Even When There’s No Money by: Kathleen Gage Many small and home based businesses know they need to market and yet, have little or no money to do so. Sadly, many use this as
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: 10 Ways You're Ruining Your Chances Of Getting Free Publicity Without Even Knowing It by: Paul Hartunian There's more than a few ways to get your name in the news. Extravagant claims, incredible altruism, unique twists
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: Online Promotion Beats Traditional Ten-One by: Judy Cullins While traditional marketing can work for the book author or publisher, the return is dim for the huge effort it takes. You must promote 90% of the time to even
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: Why News Releases Fail by: Paul Krupin Sorry about my otaku with this issue (otaku = more than a hobby, a little less than an obsession). Many of you may know me, since I run Imediafax, the Internet to Media Fax Service.
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