Tag: Press-Release
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: Getting a Killer News Hook by: Bryan Thompson Getting a news hook. When you are going to write a press release probably the most important thing you can do is create a killer news hook. A press release without a news
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: Promoting Your Website Through a Press Release by: George McKenzie Have you ever gotten one of those letters from your local property tax appraiser, informing you that your tax bill is going up about 20 percent? I got
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: Five Tests Every Press Release Must Pass by: George McKenzie You've heard "them" say it, haven't you? By "them" I mean the experts. The teachers. Even some people from advertising & PR agencies. They'll tell you
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: All You Need To Know About Press Release Writing and Distribution by: Amber McNaught (This article is an extract from the ebook "PR Power: How to Write a Killer Press Release – and make sure it gets published"
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: Writing Press Releases That Get Noticed by: Brian Moore Among the various foolproof methods used to boost traffic to your site (ezine advertising, and search engine submitting, to name a couple) one method seems to be
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: Top Ten Tips For Writing Your Best Press Release Ever by: Susan Valeri Keep these few crucial details in mind when writing and submitting your press release to increase your chances of news coverage: 1. If you are not
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: Dramatically Boost Your Exposure With A Press Release by: Shawn Edwards Do you have a website but seem puzzled to how you can drive in traffic? Or are you a brick and mortar business owner looking to bring in new customers?
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: Five Great News Stories You’re Sitting On Right Now by: George Hopkin Smaller companies don’t always have the budget - or inclination - to retain a PR hotshot to tell the world about their business success,
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: The Most Beneficial and Most Under-Used Web Site Promotion Tool by: Richard Brunelle Of all the methods of Web Site Promotion, the Press Release is by far the most beneficial tool available. It is also one of the least
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: 24 Killer Press Release Secrets by: Larry Dotson 1. Your press release should sound like news, not an ad. 2. You should only send your press release to the media related to the topic of your press release. 3. Keep your
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: Promote Your Products With A Press Release by: Lisa Maliga Writing an effective press release is a way to draw attention to the products you sell and do so at a local level, nationwide and even get internationally. You
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: 11 Extraordinary Ways To Expand Your Subscriber List by: Catherine Franz Here are 11 ways to expand your subscriber list: 1. Use a conversational writing tone. It makes a connection. Yet, don't get lax on the grammar
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: Ashes to Ashes, Bytes to Bytes by: Kent E. Butler She didn't have to die. She was young, she was beautiful, and, yes, she was exciting. Now she's gone, and it was all so unnecessary - so, so senseless! Dare I say what
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: What Your Momma Never Told You About Online Press Releases by: Keith Baxter If you market ANYTHING online, you need to send out an online press release. They are easy to write and can potentially bring you much desired
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: How To Write A Killer Press Release by: John Jantsch One of the primary tools still used by PR professionals to garner media coverage is the press release. Now understand the purpose of a press release is to grab the
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: Press Releases for Every Occasion by: Bill Stoller To many marketers, the press release is something of a "one size fits all" proposition. You want to get media coverage, you knock out a press release, send it to some
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: Press Release, An Alternative For Paid Advertisement. Step 1 by: Emma okafor What's a press release? This is generally a one page story about your business, your product/service or an event happening related to your business
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: How to write a press release by: Martin Bailey A well structured press release in an excellent way of receiving free publicity for very little effort and cost. It is simply the process of writing a newsworthy story about
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: Best Approach For Free Advertisement by: Emma Okafor Best approach for free publicity. Product/service publicity is the superhighway to business success everyone dreams. Then imagine having your product/service written
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: Smashing the Myth of the Press Release by: Bill Stoller A musician spends years honing his craft. He writes world-class songs and performs them in a manner that moves his listeners to tears. He records a demo tape and
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: PR Works! 15 Ways To Make Your Press Release Stand Out From the Crowd by: Julia Hyde Do editors of newspapers, magazines and online news sites really use press releases? Too right they do. In fact, the press release is
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: Understanding the Different Methods of Offline Promotion by: Stone Evans No business can survive the long run without some form of consistent advertising. As a result, most business owners will eventually consider using
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: Make the Media Your Friend by: Sue and Chuck DeFiore The media (newspaper, radio, television) can be of enormous help to the small and home based business. So, it is very important that you develop a relationship with
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: Any PR Is Good PR by: Dan Brown Press releases are one of the most cost-effective ways to get promotion for your online business. Many entrepreneurs ignore this type of promotion because they don't know how to write a
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: Media Training 101 -- The Secrets Of Writing A Good Press Release by: Sandra Stammberger Does the thought of trying to get publicity for your business seem like something that you can't do yourself, and would have to
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: Using The Online Press Release Link Building Strategy by: John Taylor If you market any type of product or service, your online marketing strategy should include the distribution of online press releases. They are fairly
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: Writing Press Releases by: Santosh Kumar Writing Press Releases - Part 1 : Headlines A headline is text at the top of a press release, indicating the nature of the news below it. Headlines are written in bold and is
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: The Big Bang Publicity Campaign by: David Bell Famous is as famous does and the famous get known through publicity. Yes, that's right, fame doesn't discover you, you create it through strategic campaigning. What's more,
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: Secrets to Writing Powerful Press Releases by: Ted Kushner Using press releases for marketing purposes has become increasingly popular lately. There has been an increase of firms springing up online offering optimized
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: Learn The Five Key Steps To Getting Free Publicity by: Dianne Beiermann For many of us, the idea of getting free publicity can be a confusing and daunting task. So why do it? Because free publicity really works and if
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: Effective Offline Promotion by: Nowshade Kabir Although, most of your traffic will still come from search engines and various online promotions, a little effort using traditional media might also bring a large number
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: Learn The Five Key Steps To Getting Free Publicity by: Dianne Beiermann For many of us, the idea of getting free publicity can be a confusing and daunting task. So why do it? Because free publicity really works and if
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: PR Power: How To Wrire A Killer Press Release by: Amber McNaught I’m what we in the business (the “business†being journalism) call a poacher turned gamekeeper – that is, a journalist turned
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: Writing a Press Release by: Jakob Jelling When dealing with "this-just-in" type information, it is important to understand how to write a head-turning press release. A press release must contain substantial information
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: 10 Ways You're Ruining Your Chances Of Getting Free Publicity Without Even Knowing It by: Paul Hartunian There's more than a few ways to get your name in the news. Extravagant claims, incredible altruism, unique twists
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: How To Get Press To Come To You by: Paula Gardner Have you ever noticed how the same people’s names always seem to appear in magazines and newspapers articles which quote them as a source of info and advice on
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: 10 Secrets to Get Your Press Release Noticed by: Shannon Cherry, APR, MA It’s difficult enough running the day-to-day aspects of a business, let alone trying to drum up new business as you go. But according to
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: Gaining Free Publicity Through Press Releases by: Kathleen Gage One of the greatest ways to promote your product or service is with publicity. Many people have little, if any, understanding of how to go about securing
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: Smashing the Myth of the Press Release by: Bill Stoller A musician spends years honing his craft. He writes world-class songs and performs them in a manner that moves his listeners to tears. He records a demo tape and
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